A 20% increase in the number of callers to the SVSG 24 hour free Help Line has been noted one week following the launch of the organization’s Saving Lives Campaign. The SVSG offices at Apia and at Tuasivi also noted 15% more people walking in to seek assistance during the same week compared to its normal average clients.
These early statistics is an indication of an informed community. 5% of this increase calls were people on their way to work or to town when they heard of the campaign message on the radio and they called the Help Line to inquire about how we can help them out. One such caller was a 57 year old mother of six who was sitting on the bus when she heard of the campaign. She came in the same day burdend with marital problems and she just needed to talk it out. Gladly, she was referred to one of our in-house qualified counsellors who is now working with this family.
The other 5% of the callers were people that have read of campaign in the local newspapers or on the social media and called up SVSG to refer family matters that need assistance. One of the inquiries was from a Samoan residing in Australia, for assistance for her family here in Samoa.
And 10% of the increased calls were members of the community who offered to take in any abandoned babies brought under the care of SVSG. Thank you for taking up the responsibility to save a life.
In addition four more victims of sexual abuse between the ages of 7 – 17 have been referred either from family members or concerned citizens who have heard of the Saving Lives Campaign and became the voice of these girls. All the four victims are now safe at the Campus of Hope while their cases have been referred to the Police for its normal investigations.
The support from the business community has been overwhelming. One of the first being committed to raising awareness on the Campaign was the management and staff of the Moana Rentals and the Pacific Ezy Money Transfer through the sponsorship of the first two billboards now stationed around Apia. We have three more billboards going on this week around the rural communities sponsored by the Newton family through the CCK Trading, Blue Pacific Car Hire and the Hyundai Ford.
The progress of the Campaign to date therefore highlighted a community in solidarity to save lives. This is important because it is not just an organization’s responsibility, or the business communities nor it is the media’s responsibility alone, but it is everyone’s responsibility.
Because according to the Chair of the SVSG Board, Mrs. Georgina Lui, “no matter the circumstances, life is a gift from God, not for us to take onto our own hands.”
Thank you once again to the two main telecommunication companies, the Bluesky Samoa and the Digicel Samoa for continuing to sponsor the operation of the 24 hour free Help Line, enabling our people to reach us when in need.